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	<title>TechMedia &#187; crowdsource</title>
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		<title>CNN taps crowd for Obama inauguration content</title>
		<link>http://www.lizhargreaves.com/2009/01/09/cnn-taps-crowd-for-obama-inauguration-content/</link>
		<comments>http://www.lizhargreaves.com/2009/01/09/cnn-taps-crowd-for-obama-inauguration-content/#comments</comments>
		<pubDate>Sat, 10 Jan 2009 06:52:51 +0000</pubDate>
		<dc:creator>Liz</dc:creator>
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		<category><![CDATA[CNN]]></category>
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		<guid isPermaLink="false">http://www.lizhargreaves.com/?p=184</guid>
		<description><![CDATA[Interesting story on journalism.co.uk about CNN&#8217;s plans to incorporate social media into its coverage of President Elect Barack Obama’s inauguration on January 20. So of course I had to log on and become a Facebook fan of CNN to see what it was all about. The event promo says: What will your Facebook status say [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_189" class="wp-caption alignright" style="width: 160px"><a href="http://www.cnn.com/" target="_blank"><img src="http://www.lizhargreaves.com/wp-content/uploads/2009/01/screen-capture-1-150x150.png" alt="CNN, Facebook partner" title="CNN, Facebook partner" width="150" height="150" class="size-thumbnail wp-image-189" /></a><p class="wp-caption-text">CNN, Facebook partner</p></div>
<p>Interesting <a href="http://blogs.journalism.co.uk/editors/2009/01/09/us-news-sites-get-social-for-obama-inauguration/" target="_blank">story on journalism.co.uk</a> about CNN&#8217;s plans to incorporate social media into its coverage of President Elect Barack Obama’s inauguration on January 20.</p>
<p>So of course I had to log on and become a Facebook fan of CNN to see what it was all about. The event promo says:</p>
<blockquote><p>What will your Facebook status say when Obama becomes President? CNN.com and Facebook are partnering to enable you to update your status, and follow you friends&#8217; updates, while you watch the inauguration live online, all on <a href="http://www.cnn.com/live/" target="_blank">http://cnn.com/live</a> &#8230;<br />
Whether you&#8217;re at the office, at home, at the library, or anywhere else, you can share this moment in history with your Facebook friends live, as it happens.
</p>
</blockquote>
<p>The story links to <a href="http://www.npr.org/blogs/inside/2008/12/help_npr_plan_our_social_media.html" target="_blank">NPR (National Public Radio)</a>, which is requesting help with its social media coverage, including</p>
<ul>
<li>Mobcasting: audio recordings of voicemails left by listeners about their thoughts and feelings on inauguration day
</li>
<li>An inauguration tag of #inaug09 for Twitter, Flickr, YouTube, blogs, etc
</li>
<li><a href="http://www.npr.org/news/specials/votereport/map.html" target="_blank">Maps</a> of user-generated content</li>
</ul>
<h2>iReport blog gathers news from masses</h2>
<p>The maps feature is also prominent <a href="http://www.ireport.com">iReport</a>, a site run by CNN with the disclaimer: &#8220;Only the stories marked &#8216;On CNN&#8217; have been vetted by CNN for use in CNN&#8217;s global news coverage.&#8221;</p>
<p>Its world map feature lead me to a report on this fun gadget, a HD Video Recorder Snorkle Mask with Lights, shot at the <a href="http://www.cesweb.org/">CES</a> in Las Vegas.</p>
<p>
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This massive crowd-sourced blog generated 225,003 reports worldwide last month, 1,085 of which ran on the CNN site also. That&#8217;s quite a content generator for the amount of resources needed.</p>
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