With the massive increase in online video, I wasn’t surprised to see a story on mediapost.com saying it is the fastest growing medium in the world.
The story cited a new report from social media research consultancy Trendstream and research firm Lightspeed, giving stats such as:
- In one week in January, 97 million Americans viewed a streaming clip online – as many as are tuning into any major broadcast network
- With 72 per cent of U.S. web users watching clips online, web video outstrips both blogging and social networking, and is now the leading “social-media platform”
- With 49 million active Web users – 32 per cent – uploading content in January 2009, users of all ages now generate far more content than traditional broadcasters and collectively contribute the majority of video content to the web
Meanwhile the world’s most popular video-sharing site, YouTube had a 1,700 per cent jump in mobile video uploads over the past six months.
YouTube has shown phenomenal growth over the past few years. In mid-2007, six hours of video were uploaded to YouTube every minute. Now, 20 hours of video are uploaded to YouTube every minute. In fact, as I write this blog “uploaded youtube” is a trending topic on Twitter.
In my hometown of Yellowknife I have seen the growth of online video. Here are a few businesses that prominently feature online video. Let me know what I am missing:
- CBC North – runs its full Northbeat news show as well as numerous shorter news videos
- Kellett Communications – offers full gamut of filmmaking and effects, strives to make communication interactive, weave it in and out of all media, especially online content
- Up Here – this magazine about the north posts photos animated Ken Burn’s style with music/voice over track such as this recent soundslide, which is hosted on Up Here’s Vimeo channel
You can check out the Yellowknife tab on my Netvibes page to see other Yellowknife videos on YouTube.
